Michigan we've set our sites on you!

We are seeking highly qualified and experienced candidates to franchise with us.

Hardee's® Charbroiled Burgers
Map marking Hardee's® hot markets

Hardee's® is aggressively expanding in Michigan. We have availability in lucrative markets with potential for excellent margins:

Grand Rapids/Kalamazoo, Flint, Lansing

Available Territories in Michigan

  • Grand Rapids/Kalamazoo
  • Flint
  • Lansing

Hardee's® Growth in Michigan

  • Proven Marketing Strategy And Brand Vision That Franchisees Not Only Support, But Have Grown Their Business Upon
  • CKE's facility imaging programs ensure that the current system remains relevant and up-to-date within the industry
  • Michigan's Under-Penetrated Markets And White-Space Territory Equal Greater Growth Potential For Franchisees
  • Robust National Media Advertising Establishes Brand Awareness And Consumer Demand

About the Michigan Market


    Michigan population per QSR location is higher than the national average


    15,958 eating and drinking place locations in Michigan in 2014


    $15.4 billion projected sales in Michigan restaurants in 2016


    421,500 restaurant and foodservice jobs in Michigan in 2016, which equals 11% of employment in the state. And by 2026, that number is projected to grow by 10.3% or 43,600 additional jobs, for a total of 465,100.

Hardee's® Charbroiled Burgers

The Hardee's® Difference

With over 3,600 total CKE franchised and company owned restaurants, and more than 2,100 Hardee's® specific, we are dedicated to helping franchisees build growing restaurant operations that are sustainable for the long term. To this end, the strategy and core positioning of the Hardee's® banner is oriented to building top-line sales that support franchise profitability via premium product strategy, strong restaurant fundamentals, and cutting-edge advertising. With best-in-class menus, innovative systems, and outstanding brand recognition, we are poised for sustained growth around the world.

  • Hardee's® Ranked #1 In The Hamburger Category By Entrepreneur Magazine 2014 Franchise 500®
  • Over $4 Billion In System- Wide Sales With A Company- Wide Focus On Individual Franchise Profitability
  • Consistently Ranked Among The Best-Tasting & Highest-Quality Burgers In The Industry
  • AUV Sales Growth In 13 Of The Last 14 Years
    Award- Winning Performance Metrics*
  • Franchised-focused executive team and more than 92% of restaurants franchised, CKE gives franchisees a voice in the brand's strategic and tactical decisions
*Sandelman and Associates, Quick Track 2014 & Technomic's 2014 Consumer Brand Metrics Program

CKE is dedicated to growth initiatives, including the goal of opening over 100+ restaurants per year over the next 5 years